DealerCue University

Insight, News and Events for Automotive Dealerships

The Dealercue blog offers information and strategy to support your dealership. We welcome guest posts that offer value to our dealer partners. If you have any questions about our blog or would like more information about being a guest author, or have ideas for future blog posts, email

VinCue vs. Max Digital – Which is Right for Your Dealership?

By Team DealerCue | Jan 17, 2020

Today’s dealership is in the middle of a seismic shift in how they stock inventory, how they boost profits, and how they manage growth. A new crop of…

Read More

The 80/20 Principle Can Transform Your Dealership (and Change Your Life, If You Let It)

By Ben Putano | Jan 16, 2020


Baseball is 90% mental and the other half is physical.

—Yogi Berra

Read More

4 Simple Ways to Improve Dealership SEO

By Ben Putano | Jan 14, 2020

The term “Search Engine Optimization” (SEO for short) tends to scare people. They picture complex HTML tags or shady keyword-stuffing techniques. At best,…

Read More

5 Ways to Compete for Car Buyers... Without Competing on Price

By Ben Putano | Jan 09, 2020
Read More

7 Ways to Improve Franchise Dealer Marketing

By Julie Lawton | Jan 07, 2020

The latest new car sales reports aren’t looking good.

Read More

The End of Market Days Supply: Why MDS is Outdated and What You Should Use Instead

By Ben Putano | Dec 30, 2019

As another baseball season enters the history books, it’s interesting to reflect on how our methods of measuring players’ success have changed. For…

Read More

The Dealer’s Guide to DealerSocket

By Ben Putano | Oct 31, 2019


NOTE: We have no affiliation with DealerSocket, nor do we earn anything for publishing this guide. Our goal is to provide objective, data-based…

Read More

Wholesaling Used Cars: 4 Mistakes to Avoid

By Adam Tobias | Oct 24, 2019

Wholesaling used cars is not ideal, but it shouldn’t be avoided at all costs. When you can’t retail a vehicle, wholesaling is the best thing you can do…

Read More

How to Reinvent the Road to the Sale for 2020

By Ben Putano | Oct 04, 2019

The Road to the Sale (RTTS) has been the preferred sales strategy of car dealers for decades. It’s a 10-step process that helps dealers control the…

Read More

7 Tips for Increasing Used Car Margins

By Adam Tobias | Aug 22, 2019

With new car sales down for the first half of 2019, the used car market is definitely driving current growth in automotive. An abundant supply of newer…

Read More